Many business owners ask, “Since I have a small business with a small team, and since we don’t sell anything online, do I need a website?” The answer is YES! If you have a business, you should have a website to avoid losing business to competitors that already have one. Your competitor has likely seen how effective a website can be for their business. You definitely don’t want to be left behind. 

Doesn’t my Facebook page count?

You might ask, “Doesn’t my Facebook page count?” The answer is NO! Your Facebook page, as powerful a tool as it can be, should not be your only web presence. For one thing, you don’t own your Facebook page – Facebook does. They can shut it down at any time without notice or explanation, and they have done so to many businesses in the past. Furthermore, Facebook’s algorithms are always changing, which can significantly reduce the number of people who see your post. A website gives you a platform that you own and control, so you don’t have to worry about changes in the algorithm or any other fickle Facebook decision. 

Professional websites build trust

Your website is also a great way to build trust with potential clients. When people can see that you have a professional website, it helps them to trust that you are a professional business. Furthermore, your website can include testimonials, reviews, and case studies that further build that trust. 

Showcase your products and services

And finally, your website is a great way to showcase your product or service. You can include photos and videos that show your product in use, as well as detailed descriptions that tell visitors everything they need to know. 

A website is an essential in any  business owners toolkit 

So if you’re on the fence about whether or not you need a website for your small business, hopefully, this has helped you to see the light. Having a professional website is n essential tool for any business, big or small.

Take a look at what different types of websites can offer your business.